
A new ally for communication in ice cream shops
Effective communication is essential in an ice cream shop — but sometimes too many signs, blackboards, and hanging papers can create the opposite effect: confusion instead of clarity. Customers may feel overwhelmed, unsure where to look or what to read first.
That’s where Digital Signage comes into play — a real visual ally that allows us to organize information in a clean, dynamic, and engaging way. The on-screen menu becomes a versatile tool: we can display flavors, allergens, promotions, or seasonal messages clearly, legibly, and always up to date — reducing visual clutter and improving the customer experience at first
Where to start?
Where to place the screens, and which ones to choose, of course…
When a client asks us to introduce Digital Signage in their gelateria, the first thing we do is help them make the right choices from the start.
It’s not just about “putting up a screen and letting it run.” You need to understand where to place it, which model to use, and what size it should be to actually work. Every ice cream shop has its own layout, customer flow, and “hot spots”: proper placement makes all the difference between a screen that’s ignored and one that truly communicates.
We guide the client through this process: together, we evaluate the environment, lighting, and reading distance, and we suggest the most suitable screen — in terms of both format and orientation (horizontal or vertical).
Once the technical side is set, we move on to the creative part: the content. Usually, we start with something simple and effective:
Images with clear text to present the daily flavors, prices, cones and cups, granitas, or other offers.
We can also include emotional videos, such as scenes of the gelato-making process in the lab, or details about ingredients and their origins. These contents not only inform but also strengthen the identity of the gelateria and emotionally engage the customer.
The result is cleaner, more modern, and impactful communication — a shop that speaks without saying a word.
Remote content management: real-time updates!
One of the greatest benefits of Digital Signage is real-time content management:
Added a new sundae?
Need to update prices?
Running a last-minute promotion or showcasing a special flavor of the day?
With a simple internet connection, everything can be updated instantly. It doesn’t matter where the ice cream shop is located — from our studio in Maniago, we can update texts, images, menus, and videos remotely within seconds.No stress, no downtime, and full control over the final result!
This means speed, order, and professionalism. And it also means less wasted time for the gelato maker, who already has a thousand things to manage.
Want to know more? Contact us
We offer a free consultation to help you understand if and how Digital Signage could benefit your ice cream shop.
We’ll work together to find the solution that best fits your space, style, and needs.
We provide a simple and efficient system, designed for those who work with their hands — and their heart.