A new ally for communication in ice cream shops Effective communication is essential in an ice cream shop — but sometimes too many signs, blackboards, and hanging papers can create the opposite effect: confusion instead of clarity. Customers may feel overwhelmed, unsure where to look or what to read first. That’s where Digital Signage comes […]
Promoting sustainability and the use of biodegradable and compostable materials is an important step for gelaterias that want to reduce their environmental impact and effectively communicate their “green soul.” Here are some strategies to do so: 1. Plastic Replacement Containers: Use gelato cups, spoons, straws, and containers made from biodegradable or compostable materials, such as […]
Using vouchers and loyalty cards in a gelateria is an effective strategy to encourage customer loyalty and promote repeat sales. Here’s how these two tactics can be implemented in a gelateria: Vouchers: Special Promotions: Vouchers can be offered as part of special promotions, such as “Buy 5 ice creams and get the 6th free” or “For […]
How ice cream shops are innovating in the creation of new flavors to satisfy an increasingly demanding clientele in search of the Holy Grail of gelato.
Keep up to date with the most important news on our product launches, events and projects.